Reporting to: Strategic Marketing Head

Experience: 8-12 years in Crop Protection (Brands business)

Educational Qualification: B.Sc. Agriculture (M.Sc. Agri / MBA preferred)

Key Responsibilities

• Lead end-to-end product launches and portfolio roadmap (-2 to +3 years pipeline)
• Develop positioning, UVPs, branding & campaign strategy (Kharif & Rabi)
• Drive competitive analysis and market intelligence
• Enable sales teams through structured training & marketing inputs
• Collaborate closely with R&D and cross-functional teams

Skills

• Strong track record in product management & sales team coordination
• Strategic, analytical, and execution-focused